What's your wash worth online?
See what customers and Google actually see, your reviews, your membership page, your site speed, graded in one score.
Free · 60 seconds · No signup. We find your wash on Google and scan from there.
Sixty seconds later, you get this
A report card for your wash's online presence, scored across four weighted pillars, ranked against the washes around you, and priced in dollars.
Website Health Score
Rocket Wash & Shine · Mesa, AZ
/100
Grade C: fixable, and worth fixing
- Google presence35% of score
- 74/100
- Online membership25% of score
- 32/100
- Tech stack25% of score
- 54/100
- Mobile speed15% of score
- 64/100
Competitive position
You're ranked #3 by reviews within 5 miles
- #1
Sparkle Express Wash
4.8 · 2,134 reviews · 1.2 mi
- #2
Desert Shine Auto Spa
4.6 · 987 reviews · 2.4 mi
- #3You
Rocket Wash & Shine
4.5 · 612 reviews
Revenue upside
Nautilus pays for itself ~$18k/yr at this wash
About $1,500/mo on the table today.
- Online membership signup
- +$910/mo
- Review volume and replies
- +$340/mo
- Mobile speed and checkout
- +$250/mo
Representative numbers. Your report runs on live data: your Google Business Profile, your public website, and Google PageSpeed.
Four weighted pillars, dozens of real signals
Every check below maps to something the scanner actually reads. Nothing is eyeballed.
Google presence
35% of scoreYour rating, review count and recency, photos, and hours, the profile customers see before they ever reach your website.
Plan ladder · read from your site
Online membership
25% of scoreCan someone join from their phone? We check for online signup, a visible plan ladder with real prices, a member portal, and a cancellation path.
Platform fingerprint
Tech stack
25% of scoreWe fingerprint the platform behind your site, Rinsed, Washify, EverWash, DRB, NXT, and check for a text club, gift cards, Apple Pay, and review tools.
Lighthouse · live run
Mobile speed
15% of scoreGoogle Lighthouse runs against your site on mobile and desktop, including largest contentful paint, the seconds that decide whether visitors stay.
You vs. the wash down the street
The scanner pulls the three nearest washes and ranks everyone by popularity, with distance, so you know exactly who's winning your radius.
Ranked by reviews within 5 miles
- #1
Sparkle Express Wash
4.8 · 2,134 reviews · 1.2 mi
- #2
Desert Shine Auto Spa
4.6 · 987 reviews · 2.4 mi
- #3You
Rocket Wash & Shine
4.5 · 612 reviews
- #4
Sunny Suds Express
4.2 · 305 reviews · 3.1 mi
Sparkle Express has 3.5x your review volume, and replies to every single one.
Desert Shine publishes plan prices online. You don't, and comparison shoppers can tell.
Every report tells you who's beating you, and why.
Then Nautilus goes to work
Every finding in the report maps to something the platform actually ships. No hand-off, no "talk to an agency."
The report finds
No online signup
High-converting checkout
Apple Pay, Google Pay, and one-click membership signup on your own site, converting at 67%, roughly double the industry average.
The report finds
No text club
Opt-in keywords and bulk SMS
Customers text a keyword at the pay station and join a list you own. Campaigns go out in minutes, with quiet hours enforced in your timezone.
The report finds
Unanswered Google reviews
AI review replies, posted for you
The AI drafts a reply to every new review with the full context to get it right. You approve, and it posts straight to your Google profile.
The report finds
Stale, inconsistent brand
AI brand kit
Nautilus extracts your colors, logo, and voice from your website, so every email and landing page it drafts ships on-brand.
The report finds
Competitor dropped their price
Sonar competitor monitoring
Nautilus watches nearby washes' websites and flags price and offer changes, the same intel in your report, running all the time.
The report finds
Lapsed and at-risk members
Automations, audiences, and AI email
Cancellations, payment declines, and purchases trigger win-back flows you assemble in a visual builder. Audiences work across 12 POS systems, the AI drafts the emails, and every run executes durably, no silent failures.
It's a marketing team that drafts and you approve, nothing sends without you.
Five fixes, priced in dollars
Every report closes with up to five prioritized, competitor-aware quick wins in plain English. From a representative scan:
- 01+$620/mo
Sell memberships online
You're the only wash in your radius without online signup. Two of your three competitors sell unlimited plans straight from their site.
- 02+$340/mo
Answer your Google reviews
9 of your last 10 reviews sit unanswered. Replies lift local ranking and win back upset customers before they churn.
- 03+$250/mo
Start a text club
There's no SMS opt-in anywhere on your site. A keyword at the pay station turns drive-up traffic into a list you own.
- 04+$180/mo
Publish your plan prices
Your membership page hides pricing. The #1 wash near you lists every tier, and wins the comparison shoppers you lose.
- 05+$110/mo
Cut your mobile load time
Your homepage takes 4.2 seconds to paint on a phone. Most mobile visitors give up by three.
Nautilus pays for itself ~$18,000/yr at this wash
$1,500/mo on the table today. Representative numbers, run your scan for live ones.
weighted scoring pillars
POS systems supported
from name to full report
prioritized quick wins per report
Frequently asked questions
Got your score? Let's read it together
Book 20 minutes and we'll walk your report finding by finding, and show exactly what Nautilus would fix first.